Liviu Tudoran is 21 year old student with a strong passion to automotive design. He studies at IED Turin, Transportation design faculty (2nd year). He gained an experience in various fields such as interior/product design and concept art. Liviu is always open to learn more and develop skills in different design areas. To our opinion his car sketches are very promising, because we think that is how the cars should look like in the nearest future. It was a great pleasure for us to take an interview with Liviu Tudoran and we are glad to share this interview with you. Happy reading and share it with your friends!
AP: Liviu, tell us about your first works. What did they look like?
LT: I basically started to draw since I came to my current school of transportation design 2 years ago. I was doing 3D modeling for video games and interior design at an earlier age which probably influenced my passion to cars drawing and not only… Honestly I never thought that I will end up doing what I am doing today.
AP: Do you have any formal education in design or were you self-taught?
LT: In addition to the education that I am receiving at school (Instituto Europeo di Design) I just use the Internet as rest of the people and every time I visit various exhibitions that are close to the city where I currently live in. (Turin, Italy)
AP: What genre are your works?
LT: I used to do a lot of computer programing, web design and some polygonal modeling at a high school. After that I created some interior designs with the help of 3D rendering systems like Vray, Mentalray and for the last 2 years I mostly am involved in a car design and concept art. For the moment I’m working on a freelance project of jewelry design. I would say, as long as I enjoy what I’m doing, it’s less important what kind of genre of work we are speaking about, it is probably one that involves also a lot of using of a computer, since we are living in a digital era.
AP: How would you describe your works?
LT: For the moment I am still trying to define a unique style for my work…that it’s why probably I’m still experimenting a lot in various fields of design. Hopefully I’ll get there soon. I don’t think that my works are unique or unusual but I am trying to show things that even though are exaggerated, in some cases, to look also doable / plausible in our period of time.
AP: What is the most grandiose project you had to work on?
LT: I wouldn’t normally call it grandiose…but for me the most important projects are the one when you see your work materialized into a form, a real object…I worked during my internship this summer on some production cars and a future motorshow concept car. Sometimes I have more satisfaction when I work on small projects, so it’s quite hard to define.
AP: Have you already showed your sketches to Mercedes-Benz or Maserati companies? Have you received any feedback from them?
LT: Actually no. Usually to get employed in the field of automotive design it’s not as easy as it might seem. Design studios daily receive lots of portfolios from students and professionals looking for a job. To Making a decision about a possible future employee is quite difficult.
AP: What kind of equipment and techniques do you use to create your works?
LT: I usually use a paper and a pen, Photoshop is for later…And that sometimes I start directly with a tablet and digital software like Photoshop or Painter. For 3D modeling I normally use Alias Studio Tools.
AP: Please share with us your thoughts about future tendencies in car design?
LT: This is a period in car design with probably the greatest number of changes. You can agree with me or not but the thing is that people, technologies and demands are changing very fast. As a quick example, nowadays customers pay a great attention to a car interior, they actually want to know how confortable it is; they are not interested any more only in car exterior design.
Speaking about the identity of a brand, I personally think it’s quite hard to be defined and even though there are a lot of nice designs out there and sometimes they suffer in quality of the final product because of the budget that the company has. Personally I don’t think that something revolutionary will happen very soon at the desing level. Mostly because of the technology that is used to build a car. If it is not changed we will still have a vehicle with 4 wheels, 2 headlamps and so on…
AP: What is the formula for success in your activity?
LT: I probably would say that if I work hard, there won’t be any major problems. I believe that I am quite lucky because I am working on something that I like and enjoy doing it. I do participate in contests; I did also an internship in the car industry this summer and got an experience that will hopefully lead me one day to a successful career.
AP: Is there someone who supports you in your creativity?
LT: Honestly I receive creative support from everything that surrounds me, since my job is based on a lot of observation and not only drawings. But I do believe that probably the moral support is as important as the creative one and for that I do have my family, friends and colleagues at work and school.
AP: Would you like to wish something to your readers and AstrumPeople?
LT: Work hard and work with passion. The result of our work should be something that will help us improve, as people.
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